Market reports help agents and clients quickly see trends: sales volume, inventory, days on market, median prices, and more. This article provides trusted public sources for market reports in our core states and tips for using them.

1. Why Market Reports Matter

• Provide credibility and confidence to clients.

• Help set expectations on pricing, demand, and timing.

• Guide your marketing messaging (e.g. “Inventory is down statewide — now is a good time to sell”).

• Serve as content / social media posts (infographics, quotes).

2. How to Use These Reports in Your Business

• Pull relevant stats when you list a property (e.g. “In Florida, single-family sales are up X% YoY”).

• Share with prospects to build trust (send the infographic or chart).

• Use local data (county, metro) when possible rather than only statewide.

• Post snippets on social media (with proper branding).

3. State-by-State Market Report Resources

Florida

• Florida Realtors provides monthly, quarterly, and annual reports broken down by property type. Florida Realtors – Market Reports

Alabama

• Alabama REALTORS® publishes their Economic & Real Estate Report with monthly home sales, median prices, inventory, etc. Alabama REALTORS® – Market Stats

• ACRE (Alabama Center for Real Estate) offers statewide and county data. ACRE Market Reports

North Carolina

• NC REALTORS® publishes a monthly snapshot (sales, inventory, median sale price) statewide. NC REALTORS® – Market Data

Georgia

• Atlanta REALTORS® offers a monthly “Market Brief” for metro Atlanta (11 counties). Atlanta REALTORS® – Market Brief

• Georgia MLS publishes monthly stats including median residential sales price, active listings, etc. Georgia MLS – Statistics

• HUD’s CHMA (Comprehensive Housing Market Analysis) for Georgia gives deeper housing market reports. HUD User – Georgia Reports

Tennessee

• Tennessee REALTORS® Market Snapshot each month. Tennessee REALTORS®

• Redfin’s Tennessee market page shows state trends (price changes, inventory). Redfin – Tennessee Housing Market
  

• East Tennessee REALTORS® publishes a monthly “Market Pulse” newsletter for the region. East Tennessee REALTORS® – Research Reports

Texas

• Texas REALTORS® provides MarketViewer (member tool) for reports by ZIP, county, or MSA. MarketViewer

• Texas Real Estate Research Center at Texas A&M publishes statewide and MSA housing activity data. Texas Real Estate Research Center – Housing Activity

• MetroTex also publishes monthly and annual market reports. MetroTex Market Reports

• NTREIS offers monthly and quarterly statistical reports. NTREIS Statistics

4. Realtors Property Resource (RPR) – A Useful Tool

• RPR is included with NAR membership and allows agents to create custom market reports, property data reports, and trend analysis. Learn More About RPR

• Use RPR to pull neighborhood, ZIP, or school-district level data when public state reports don’t go that granular.

5. Tips for Missing or Incomplete State Data

• Many state REALTOR® associations produce monthly or quarterly reports; confirm directly with your state association.

• Local MLSs or regional boards often have market reports for cities/counties.

• Use third-party platforms (Realtor.com, Redfin, Zillow) as backup sources — just note that they aggregate data and may differ from MLS data.

• Always cite the source and timeframe when sharing with clients.

6. Compliance & Branding When Sharing Reports

• When you post or share data, include your name and Dalton Wade Real Estate Group.

• Don’t misrepresent data (e.g. showing only peak months).

• Always cite the source (Florida Realtors, Alabama REALTORS®, etc.).

• Use approved branding and styling in graphics.

7. Example Use Cases

• Pre-listing: share market trend reports to set seller expectations.

• Buyer consultations: highlight local inventory and pricing trends.

• Social media / email newsletters: post a monthly “Market Snapshot.”

• Client packets: embed charts to support your recommendations.